As discussed at one of the Watches and Wonders Geneva panels, blockchain technology is making inroads in the watch industry as a means of authentication that also opens up new possibilities for customer relations.
What began as cutting-edge innovation has revolutionised an entire sector. Hypertechnology is a key trend in watchmaking, embracing breakout technologies and mad ideas, extreme sports and a fascination with science fiction.
MicroLean Lab, a public-private consortium that includes Richemont, is developing the microfactory of the future; a concept that has the potential to transform our economic and social organisation right down to how we consume. Welcome to the world of artisanal industry, where the customer truly is king.
A new white knight is joining the fight against fakes. Origyn has developed a form of digital identification, thanks to which anyone can authenticate a luxury watch using nothing more than a photo and an app.