>SHOP

keep my inbox inspiring

Sign up to our monthly newsletter for exclusive news and trends

Follow us on all channels

Start following us for more content, inspiration, news, trends and more

Forever young
New Models

Forever young

Wednesday, 27 January 2016
By The FHH Journal editors
close
The FHH Journal editors

Read More

CLOSE
2 min read

The Reverso is 85 years young and its Art Deco-inspired shape hasn’t aged a day. Whatever is the secret to its everlasting appeal?

The Reverso Classic watch has acquired iconic status that sets it apart while exuding a reassuringly seductive appeal. It is like a beloved face upon which one has gazed a thousand times, yet never tires of contemplating. Its Art Deco inspiration, its geometrical case, its gadroons, its straight Arabic numerals, along with its minute track, all make light of passing years and fleeting fashions. Immune from whims and impervious to fluctuations, the Reverso Classic timepiece draws its strength from the ideal relative proportions of the length and width of its case, corresponding to the Golden Ratio theory developed by ancient philosophers and mathematicians.

Available in small, medium and large sizes, the Reverso Classic models are a natural part of both men’s and women’s wardrobes. More than mere accessories, they add signature touches to personal charisma and self-confidence. The subtly reworked lugs are slimmer and flow more smoothly over the wrist. The circular-grained motif on the carrier adds a subtle touch of refinement. The black and white front dial shared by all models in the Reverso Classic collection is subtly textured, with a guilloché centre and a vertical-brushed exterior.

Above and beyond details that pay tribute to its classic identity codes, the Reverso features authentic technical content. This is expressed through the choice of fitting a mechanical automatic movement in most models of the Reverso Classic collection, thereby meeting the demand for functionality and user friendliness. While the Reverso is generally associated with a mechanical manually-wound movement, Jaeger-LeCoultre revels in cultivating a taste for challenges and has always striven to reconcile apparent opposites. This includes combining horological complications with simple modes of operation, as well as uniting utility with beauty. Developing an automatic movement tailored to the confines of the rectangular Reverso dial called upon the full range of talents within the Manufacture.

Back to Top