Breitling announces partnership with Drest
The Breitling Chronomat for Women is making its way into the virtual wardrobe of Drest, the world’s first interactive luxury fashion mobile game. Breitling is the first luxury watch brand to partner with Drest, a highly immersive game that sees players adopt the role of a fashion stylist – building digital photo shoot and mood board creations using real-life products from over 200 leading global fashion brands. As with all the other fashion items featured in Drest, there is the option for users to seamlessly shop the Breitling pieces they have played and competed with in-game – creating a fun and interactive modern-day shopping experience.