Rolex raises watch prices for 2020
While busy reveling and ringing in the new year, Rolex was discretely changing its price tags, writes gearpartol.com. Most watches now cost a modest 3-6% more than previously, according to the USD prices listed on the Rolex website. For most models, this means several hundred dollars more. If, for instance, an aficionado wanted a 2019 GMT Master II “Batman” — and he was somehow special enough to be able to get one at MSRP retail price — he would have saved $450 by having bought it in December. The jump may feel slightly ironic to many since it’s almost impossible to buy steel Rolex sport watches at retail, anyway. Buyers have to get on long waiting lists and the watches often trade above MSRP on the secondary market almost immediately following their release.