The fight against fakes
The Federation of the Swiss Watch Industry (FH) seized significant quantities of counterfeit watches in 2015: 180,000 in Morocco, 176,000 in the United Arab Emirates, 90,000 in Greece, 90,000 in Turkey and 400,000 in the Far East. Over recent months, the FH has also observed an upsurge in purchases of fake watches in the wake of advertising on social media, particularly Facebook, promising discounts of up to 85% on watches by prestigious brands.