By presenting their latest releases actually inside the Manufacture (except Glashütte Original which located to one of Geneva's luxury hotels), Swatch Group's prestige brands were able to highlight the singularity of their watches while making clear the complexity inherent to production.
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After slamming the door on Baselworld, Swatch Group had to come up with an alternative way to present its new releases to the press. The solution, the Time to Move roadshow, was the opportunity for the world's biggest watch group to flex its industrial muscle.
In this early 21st century, table clocks are an invaluable showcase for the imagination and expertise of Fine Watch brands. First in this two-part series are Patek Philippe and Cartier.
Five collectors from around the globe tell us what makes the deal for them (or not). From the Middle East, two ladies add their voices. Léa Claude Sfeir is head of Sfeir vintage and of the F.P. Journe boutique in Beirut. Melika Yazdjerdi is Senior Marketing & Communication Director of Seddiqi Holding in Dubai. Both are industry insiders, and one is also a collector in her own right.
To help pad out the wait, and build excitement, the brands exhibiting at Baselworld traditionally reveal one watch ahead of the show, scheduled March 22 to 27. Here's our pick of twelve of this year's new releases.
Between 2002 and 2011, the Grand Prix d’Horlogerie de Genève (GPHG) singled out the year's best design. The winning timepieces are an eloquent reminder of the trends unfolding in a not-so-distant era.