A year of the rabbit for watch brands?
China, which weighed on watch exports at end 2022, will be the key to activity in 2023, a year that opens with mixed prospects. Will China’s impact on luxury sales be as great as in 2021?
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What next for the pre-owned market?
Once dismissed as a hang-out for unscrupulous traders touting fakes, in little more than a decade the pre-owned watch market has grown to remarkable proportions and is expected to surpass sales of new watches. Consultancy firm LuxeConsult predicts this reversal in roles for 2033.
Buying a watch online: Pinterest and Instagram to the rescue!
Buying a watch takes patience and method. Browsing the web, cruising social media and reading opinions on forums are all part of the process. Fortunately, there are social media tools and features out there that can make a collector’s life a little easier. Here are just some.
Vacheron Constantin introduces digital certification of authenticity
The brand has developed a forgery-proof Blockchain-enabled authentication certificate that stays with the watch throughout its life, including through successive owners.
Aldo Magada steers the fortunes of Vulcain and Anonimo
Anonimo and Vulcain have a proud history; they've also been through some hard times, despite offering original and affordable watches. Both are in the hands of the same Luxembourg-based investor, who has put them in the care of Aldo Magada.
Benedict Cumberbatch, Jaeger-LeCoultre’s new watchmaker
British actor and Jaeger-LeCoultre brand ambassador Benedict Cumberbatch enjoyed a private watchmaking masterclass at London’s Jaeger-LeCoultre flagship store.
Jaeger-LeCoultre launches a new customer programme
Jaeger-LeCoultre has debuted its Care Program, comprising a digital platform and an up to eight-year international limited warranty on its clocks and watches.
Shaping the customer experience in the digital age
What is customer experience, where and how does it happen, and what role do communities play? Marie Taillard, L’Oréal Professor of Creativity Marketing at ESCP business school, shares her insight.
