All those who have never heard of Luigi Pirandello's "Six Characters in Search of an Author", raise your hand. That's quite a show of hands! Where is this going? I'll explain...
When browsing the autumn issues of the glossy magazines, we come across page after page of adverts by luxury Maisons (or those that aspire to the title) promoting their latest inspirations.
Holidays are for taking time to relax but also time to discover new things of interest and beauty… as did visitors to the magnificent summer apartments of the Palazzo Pitti in Florence, where they could admire Lapis-lazuli: the Magic of Blue at the Museo degli Argenti, one of the events marking the 150th anniversary of Florence, Capital of Italy (until October 11th).
Andreas Wyss, managing director of the Contrôle Officiel Suisse des Chronomètres (COSC), isn't necessarily opposed to the increasing number of certifications in the watch segment. His concern is more retailers' ability to pass on proper information to the end customer, which isn't always the case.
Janek Deleskiewicz, Artistic and Design Director at Jaeger-LeCoultre, discusses the special dynamic that drives the creation of women's watches, and explains how to win over this demanding clientele who relate differently to their watch than do men.